TikTok Grants Users Power to Limit AI-Generated Content in Their Feeds

Users will soon have a fresh option that allows them to reduce the amount of AI-made media appearing in their streams. This step comes as the service revealed that it currently hosts more than 1 thousand million AI-generated clips.

Testing and Rollout

The new functionality is undergoing trials over the coming weeks before a widespread launch. This development aligns with a increase in AI content, driven by new content generation software.

AI Content on Other Platforms

It has been noted that approximately 10% of the quickest rising channels on a popular video site primarily display content made by AI. A large amount of this output is classified as low-quality AI content, a phrase for substandard, factory-style content that is often illogical or dreamlike.

“We know from our community that a lot of users enjoy content produced via AI tools, from AI artwork to informative clips, and we want to offer the community the ability to increase or decrease of that, depending on their own preferences,” stated a platform representative.

Scale of AI Content

The service announced that there are presently 1.3 billion videos on its service identified as AI-generated. In total, more than 100 mn videos are uploaded to the service daily, making clips made by AI a minor percentage of its complete catalog.

Customizing Your Feed

Users will be capable of limit or boost the level of artificial media they see by accessing the content preference option in the platform and choosing the AI content topic. Other topics that can already be controlled under the setting encompass politics, clothing, cosmetics, and choreography.

AI Disclosure Rules

The platform’s guidelines require creators to identify convincing artificially created content, and it forbids dangerous fake videos of public figures or critical incidents. Any believable AI-generated clip that is not labeled can be taken down under its terms of service.

Furthermore, the app will henceforth attach an AI-generated watermark to content created with its built-in AI features, or detected by an collaborative effort for identifying content made by AI. This action is intended to deter users from attempting to evade the disclosure requirement.

AI Literacy Programs

The platform is also introducing a two million dollar AI literacy fund for specialists and organizations to develop informative material about using AI responsibly. This program will assist non-profit groups focused on educating coding and technology.

Moderation Strategy

The platform has supported its content review process, during controversy over intentions to cut jobs for numerous content moderators in the UK. The company is set to reduce 439 jobs in its content moderation department in the UK capital, with worker representatives and internet security professionals expressing worry that staff are being displaced by AI moderation.

A company official stated that human moderation would continue to be important, but AI can safeguard staff by removing the most graphic content ahead of it gets reviewed by staff. The platform stated a significant reduction in explicit and harmful content seen by content reviewers over the last 12 months due to intervention by its AI tools.

It is vital to integrate staff and AI to ensure user safety,” the official commented. “We’ll have humans as involved in the system, but we additionally believe it’s highly necessary to reduce exposure to unsafe media as quickly as possible, which is where a lot of the machine support is really helping us process content quickly.”
Bill Blair
Bill Blair

A technology strategist with over 15 years of experience in IT consulting and digital transformation for SMEs across various industries.